PCB Signs Historic Multi-Billion Deal Despite Media Propaganda

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PCB Signs Historic Multi-Billion Deal Despite Media Propaganda
PCB Signs Historic Multi-Billion Deal Despite Media Propaganda
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The 2022 and 2023 editions of the Pakistan Super League (PSL) will be available in High Definition on A Sports and PTV Sports in Pakistan after the Pakistan Cricket Board signed TV broadcast agreement with the local sports channels.

The consortium of ARY and PTV had submitted the highest bid at the aggregated fee of Rs. 4,350,786,786 – 50 percent more than the last cycle – to secure the two-year-long home TV broadcast rights through a robust and transparent bidding process on 23 December.

PCB Chairman Ramiz Raja, “I want to congratulate ARY, PTV, the Pakistan Cricket Board, and the franchises on this historic deal. PSL has become a national identity and it attracts fans towards it.

The fans have provided their unconditional support to the brand of PSL as it is evident whenever matches take place with how they flock the stadia to support it.

PSL is not only popular amongst the fans in Pakistan but also in expats, and fans, from every walk of life, want to associate themselves with this league”

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